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Talks and Presentations

Become a Google Shopping Ninja — 2017 Edition

In this talk you will learn:

  • How to create a granular, sku-level campaign structure
  • How to triple your campaigns for maximum device optimization
  • How to address individual queries using Implicit Query Sculpting
  • How to test your gut feelings using custom labels
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Winning Google Shopping on Mobile

In this talk you will learn:

  • Why you should start optimizing for mobile today
  • What is the best use for device modifiers and how you can enhance them
  • How to lower the effort of manual optimization and bid adjustments
  • Why data driven decisions are important for any optimization
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Become A Google Shopping Ninja

In this talk you will learn:

  • How a granular product structure gives marketers more possibilities to optimize their bids
  • How reporting features and custom labels can be used to gain more insights about the campaign performance
  • How bid modifiers can help you to optimize CPC-bids of Shopping Ads in order to take your performance to the next level
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Case Studies

Witt Weiden and Think with Google

Read our English translation of Think with Google’s case study documenting the success Witt Weiden found with Whoop!

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This case study shows you how Whoop! helped baby-walz

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Schäfer Shop

This case study shows you, how Whoop! could improve the Google Shopping Campaigns for Schäfer Shop

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How daily automated bid adjustments and Advanced Bid Strategies helped EU-Versandapotheke to solve their problems

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Futterplatz is one of the leading online shops for animal food and pet supplies in Germany

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geomix soccer store

This case study shows you that a peak can happen at any time for any product

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Before Whoop! was used by Flaconi, a product-centric modulation was nearly impossible and bid adjustments were extremely time consuming

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The Case Study of iProspect shows, how agencies can boost their clients’ business in 30 days

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Witt Weiden

By using Whoop!, the Google Shopping performance of Witt Weiden improves continuously

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How startup MIRA gained market share with Whoop!

MIRA found particular success using Whoop! in a Google Shopping beta country.

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See Whoop! in Action

Request my Live Demo We are Google Shopping experts and
we are happy to answer all your questions!

Customer Onboarding

Using the Whoop! Wizard

The Whoop! wizard is a powerful part of our application that sets up your Shopping Ads at the item-level — quickly and painlessly

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Customer Checklist Part 1

You want to start your Whoop! Trial? This checklist guides you through the first steps before you start the Trial

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Customer Checklist Part 2

Campaign is ready? Here is the checklist for your AdWords account

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More Resources

Split Testing with Google Shopping

Split testing is often considered an essential component of assessing online marketing efforts

  • Which types of split testing are there for Google Shopping?
  • What are the advantages and disadvantages of each test?
  • How can I be sure that my split test will give valid, meaningful results?
  • Which tests provide reliable, objective conclusions?
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Whoop! Factsheet

Whoop! is a Bid Management Tool especially designed for Google Shopping. The Factsheet gives you an overview of Whoop! and insights in the experiences of our customers.

  • What is Whoop!?
  • Features that make Whoop! different and special
  • Testimonials and results
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Ebook PPC Adventures

Welcome to the Google Shopping Island! In this Ebook, you can follow Daisy on her way to become a Google Shopping expert. Together with her, you will get through the E-commerce jungle, find out which bidding strategies you can use, how to analyze Google Shopping campaigns and much more. Join the journey!

  • AdWords Fundamentals and Shopping Advertising Exam
  • Google Shopping, E-commerce and PPC basics
  • Best practices and common E-commerce mistakes
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Start Boosting Your Google Shopping Performance Today

TRY IT NOW! Whoop! will create a new shopping campaign. So don't worry,
you can switch back to your previous settings any time.