The Hidden Feature of Custom Labels

Custom Labels are a great way to structure your Google Shopping campaigns. But there are also people who think that they're overrated. Kirk Williams (I'm sure you know him as PPCKirk from Twitter and the ppcchat) wrote an article about custom labels and how to NOT use them, or better said, discussing the incremental value of using custom labels for structuring your…


New Google Shopping Countries

Google Shopping is truly one of the most successful ad formats in digital marketing. Since the shift to the PPC model in 2012, the popularity has been…

The Whoop! Wizard Arrived

We're happy to say: The new Whoop! Wizard is here. The Wizard gives our customers more decision and action possibilities, which they can do without…


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